Axis M Inc., Foodservice Marketing: The Schechter Report and Newz-Zoom

NOVEMBER 2009

FOR MORE INFORMATION, CONTACT:
Mitchell Schechter
Project Director
Axis M Inc.
Ph: 646-413-9109
mschechter@axis-m.com

AXIS M TO LAUNCH INDUSTRY'S FIRST EQUIPMENT-BASED E-'ZINE

Starting in January 2010, Newz-Zoom e-Newsletter and The Schechter Report e-'Zine will provide expert foodservice equipment-focused information and opinions for operators and specifiers via bi-weekly web distribution.

What Will Newz-Zoom and TSR Do For Equipment Manufacturers?

Axis M's forthcoming online publications will provide a registered audience made up exclusively of equipment customers, purchasers and specifiers.
TSR will include an exclusive Productopia^TM multi-media product promotion section that will maximize manufacturers' opportunity to reposition existing marketing materials and debut new ones.
TSR and Newz-Zoom will provide multiple web-ad spaces, links to Productopia promotions, manufacturers web sites and e-newsletters

What's In It For Axis M?
The Chance To Make Your Customers Our Readers
In return for these marketing opportunities, Axis M requests only the right to invite your customers to register to receive Newz-Zoom and The Schechter Report. With your approval, Axis M will e-mail our invitation, provide a link to our online registration form and capture registrants' data to create an "audited" circulation. There will be no charge to readers, your list will be held in strictest confidence and verified circulation data will be available.

Why Will Operators Log On To Newz-Zoom and TSR?
Because E&S Thought Leaders Will Be Providing Our Content
Every issue of Newz-Zoom and TSR will contain contributions from leading manufacturers, consultants, dealers, reps and service agents. Readers will access blogs, interviews, polls, surveys, research reports and equipment-related news from around the industry. What's more, TSR's Readers' Forums will allow operators and specifiers to exchange real-world experiences with manufacturers' products and rate the equipment they use daily. Naturally, featured content -- and manufacturers' promotions -- will be available on FaceBook and other networking sites.

How Can You Reach Newz-Zoom and TSR Readers?
Let's Talk
Allow Axis M to schedule an online presentation of our pre-publication models of Newz-Zoom and The Schechter Report. We'll walk you through our editorial and design contents, demonstrate the multiple marketing opportunities available in TSR's Productopia section, post your online ads and answer your questions.
You have nothing lose. And a new world of customers to gain.

QUICK LINKS:
AXIS M NEWS

• Subscribe To
   Newz-Zoom

• Sneak Preview
   The Schechter Report

• Axis M To Launch
   Industry's First
   Equipment-Based
   E-'zine

• Axis M Inc. Launches
   Corporate Web Site

• Axis M Inc.'s Launch
   A Success For Clients
   (PDF)

• ProService Grows
   Into Axis M Inc.
   (PDF)

Axis M Inc.
410 Park Avenue
15th Floor
New York, NY 10022

info@axis-m.com
tel. 1 800-862-2930
fax. 1 800-897-5763